They used to say “Build a better mousetrap and the world will beat a path to your door”. That’s fine, as long as the world knows where to find your door.

The internet is growing rapidly, with around 800 million sites already in existence and over 100,000 new sites being added every month. That’s a lot of paths leading to a lot of doors.

The road maps of the internet are search engines, such as Google and Yahoo, and web directories. These road maps will lead people to you site, but first you need to get your site on the map.

Search Engine Optimisation (SEO) is a term you will hear a lot when you start talking about web site promotion.

Simply put, SEO is all about trying to push your web site ahead of your competitors’ when web users type your key words in to their favourite search engine. Getting to the top of the list takes time, patience and a well designed web site, populated with relevant keywords. And there are a lot of companies making incredible promises about boosting search engine rankings.

 

At Flair web works, we know what it takes to get a site ranking well in the search engines.

We can also help you with other promotion strategies:

Google Adwords where you can bid to have your site appear at the top of Google’s results page for chosen search phrases and keywords.

Inclusion in web directories such as NZsearch, SearchNZ, Yahoo! and more. We’ll help you find and list in the best directories for your business.

If you have a web site with a lot of fresh content, you might want to earn extra income by becoming a Google Advertiser. Join the Google Adsense program and display other web site’s ads on your site and earn a commission every time a user clicks on the ads.

FREE listing on APN Finda, a new and exciting NZ only directory and search portal. Optional Paid entries can be arranged.